Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

Media:Hardcover
Author:Neil Rackham, Lawrence Friedman, Richard Ruff
Publisher:McGraw-Hill
Release date:01 December, 1995
List price:$22.95
Our price:$15.61 that is 32% off!

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage

Average rating: Stars
Stars Please note above review
One of the above "reviews" was accidently listed as a review and has given the book zero stars when in fact it is comments from the author. The book was fantastic.
Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage - Neil Rackham, Lawrence Friedman, Richard Ruff
Stars Getting Partnering Right
I am in the process of establishing partnerships with our firm's suppliers and subcontractors so that we may improve the service that we provide to our customers. The first step in the process is to be sure that our suppliers and subcontractors understand the concept of partnering for a win-win agreement. "Getting Partnering Right" is by far the best explanation of what I am trying to accomplish that I have read.After an initial meeting, I ask our potential partner to read the book and to call me when he has read it.Without exception, all have stated that "Now I get it". In a follow-up interview it is very easy to tell if they really do "get it". So far I have purchsed 28 copies for distribution to potential partners and to some our own employees. In addition,some of our partners have purchased more copies for distribution within their own companies. Maybe this one should be rated 6 stars!!
Neil Rackham, Lawrence Friedman, Richard Ruff - Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
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